The fifth and sixth story in my series on the science fictional media landscape of the future. Fritz Leiber imagines a sinister conjuration of the Girl behind the advertisement and a robot who wanders a post-nuclear landscape selling soda to the charred victims.
Previously: Brian W. Aldiss’ “Panel Game” (December 1955).
Next Up: Tomorrow’s TV (1982). Stories by Isaac Asimov, Jack C. Haldeman II, Ray Bradbury, Robert Bloch, and Ray Nelson.

Tony Roberts’ cover for the 1975 edition of The Secret Songs (1968)
4.5/5 (Very Good)
Fritz Leiber’s “The Girl with the Hungry Eyes” (1949) first appeared in The Girl with the Hungry Eyes, and Other Stories (1949). I read it in his collection The Secret Songs (1968). You can read it online here.
“The Girl with the Hungry Eyes” explores the post-WWII economic boom as television and rapidly growing suburbs expanded the reach and power of advertising. Cold War rhetoric promoted consumerism as a key component of the American Way of Life (source).
A tale of erotic obsession and terror, “The Girl with the Hungry Eyes” imagines a fantastical conjuration of the archetypal advertising Girl selling every conceivable product. Her face appears on billboards across the urban expanse. Her torso or limb holds the object to be marveled at. And her eyes, “the hungriest eyes in the world” (131), tear into the soul and take something away with their gaze. Fritz Leiber’s terrified narrator, the “poor damned photographer” (129) who unleashed her on the world and fell for her spell, confesses “there are vampires and vampires, and not all of them suck blood” (128).
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